Barb Schwarz
Langley, WA, 98260, United States
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Barb Schwarz
ASP, ASP-REO, ASP-SRS, ASPM, IAHSP, IAHSP Premier, AB, The Creator of Home Staging , CEO of, Founder and Chairwoman of The International Association Of Home Staging Professionals

In 1972 Barb Schwarz entered the world of residential real estate as an agent in Bellevue, WA. Prior to real estate Barb had owned her own interior design business. She immediately recognized the challenge that existed for all agents of how to help Sellers prepare their homes for sale without upsetting or offending the owner. Barb started educating her sellers on how to set the scene and how to set the Stage® to get their properties sold for top dollar. She coined the phrase "Staging the home for sale." This was truly the first time the word Staging had been used in the real estate industry and at that time Barb had to explain the meaning of the word over and over to both agents and sellers everywhere. Simply put Staging means how to get your home ready to sell, sell faster and sell for top dollar. Barb has sold and Staged over 3,000 homes in her career.

After teaching close to 1,000,000 agents and decorators about Staging all over the United States and Canada from 1985 to present time, Barb's term is accepted and understood nationwide and homes that are Staged have an immediate advantage in any market. Barb Schwarz received the Federally Registered Trademark on Stage® with the United States government in 1990.


Barb created her newest business venture of in the year 2000. It is thru she developed the "Accredited Staging Professional™ (ASP) Course" for Real Estate and Staging professionals in the industry to earn the ASP designation...Accredited Staging Professional.

Barb’s concept of Staging is taking the world by storm. We now have ASPs in the US, Canada and in Hungary. Barb has hired 15 trainers and managers in the US and Canada and England. The ASP designation is the only designation offered in the industry.

Barb Schwarz is the Founder and President of The International Association of Home Staging Professionals (IAHSP). The association conducts an annual Convention every year in the spring. The convention is a powerful learning symposium with successful ASP Stagers and ASP Real Estate agents speaking on everything from Staging Practices to Marketing your business successfully.


Barb Schwarz is a nationally known award-winning professional speaker with over 16,000 hours on the platform, author, trainer, and the creator of “The Accredited Staging Professional Course“(ASP Course) and the Home Staging concept, and President and founder of the International Association of Home Staging Professionals “IAHSP”.

If you are interested in booking Barb Schwarz for speaking engagements, TV or Radio appearances please contact Sandie Campbell at 1-800-392-7161 or E-mail [email protected]

What is an ASPM

Great for Living, but not for Selling

Now this Room is Staged to Sell!

Clutter Eats Equity!

Staging Presents the room at its very best for buyers to mentally move into!

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