The ASP® Home Stager Business Course

Become an Accredited Staging Professional® (ASP®) Home Stager

This 3-Day Intensive Business Course is for those who want to be professional Home Stagers

From, the Industry’s World Leader in Staging Education!

Curriculum written by Jennie Norris, ASPM®, ASP®, IAHSP®-Premier, BTS, LHS, ISC, President & CEO of and the Stagedhomes Leadership Team and based on teachings from Barb Schwarz, The Creator of Home Staging®. The Course is timely, on-trend, and the Stagedhomes Leadership Team and ASP® Certified Trainer Staff all own and operate successful Staging businesses and rank among the top 1% of Staging Businesses worldwide.

Join the Lucrative and Proven Profession serving the Real Estate Industry!

Three Day ASP® Home Stager Course Investment Regular Price: $1,895.

We do offer specials and Grants for those who qualify.

DARE TO COMPARE – Click on this link to see a list of all you receive as an ASP® – and see how we measure up in the industry.

This three-day intensive Accredited Home Staging Training course is those who want to start, build and run a profitable Staging business or for design, organizing, decorator or feng-shui professionals interested in adding the ASP® designation and Staging services as part of their current business offerings.

You will receive expert instruction from a curriculum based on proven Staging methodology and techniques refined by decades of time-tested research and experience. Your class will be taught by a® Certified Trainer who has current, real-life experience IN the Staging Industry. You will learn state-of- the-art Staging techniques from the pros. Then you will invest a full day and a half of instruction on how to successfully establish, market, manage and maintain a thriving Staging business (day three).

After your three days of detailed and extensive ASP® Home Staging Training, you will graduate with thousands of dollars worth of reference materials and Home Staging tools to start your business off right.

All graduates receive a full-year of membership in The International Association of Home Staging Professionals® (IAHSP®).


You will become Accredited, Certified, and Designated as an ASP® upon your ASP® Graduation. is the ONLY Home Staging Training company that Accredits the STUDENT. Our graduates earn the highest form of training in the industry, and are Accredited, Certified and Designated in Home Staging.

An Accreditation is a higher credential than a certification.

The ASP® Home Stager Course Curriculum OVERVIEW: WHAT EACH DAY COVERS

Day 1: 9:00 am – 5:30 pmLearn How to Educate Your Clients and the Real Estate Agents You Work with and Meet

Day 1 is in a classroom environment where you will learn the details of the ASP® proven program of successful working practices. You will learn why and how to set Professional Policies of how to work with your clients. You will learn the 3 proven ASP® Steps of service for your clients and all the key points of each step. You will also learn how to educate your clients so that they can understand and value the Staging services that you will perform for them. You will learn how to use Staging as a marketing tool and a communication tool to acquire more business. You will also view before and after photos of occupied houses and discuss curb appeal strategies for sellers.

Communication is crucial to your Staging success! Staging Talent is one thing, but learning how to get your sellers and Real Estate agents to do what you share with them is another. You can be the greatest Stager in the world, but if you are not able to educate your clients on the benefits of Staging then they probably will not Stage® their home or listing with you. Therefore, your ASP® Course is very detailed on day one of how to communicate with your clients and RE Agents so that they say ‘yes’. We teach you how to educate your sellers to do whatever is required to Stage® their home. Staging many times is the easy part. Convincing the seller can be the hard part. On day one you will learn what to say and how to say it so that your sellers move ahead with you. You will learn the ASP® Steps of Staging and home staging sayings. You will learn the ASP® service code and creed and the ASP® steps of serving clients the ASP® way which is the proven system that works! Day One is the foundation for the also crucial 2 days to follow and it is the foundation of your entire ASP® Staging Business.

Day 2: 9:00 am – 12:30 pmStaging Day!

Learn the process, tips and techniques with analysis of before and after photos of all types of properties you will encounter as a professional Home Stager.

In the morning of Day 2 of your ASP® Course, you will learn all the tools you have available through the Staging University® to help you market and brand yourself as an ASP®. By reviewing many before and after sets of various types of properties, you will have detailed classroom training on how to Stage® a house in the different rooms that most homes have. Your ASP® course shows you that ASP® Staging is not about just “buying things” but rather and also how to work with what the homeowner has in ‘lived in homes’ and how to use your creativity to do the best possible work to serve your clients in the best possible way. There are many before and after pictures/slides to see as examples of what can be done working with just what the seller has in the lived in home. Vacant ASP® Home Staging will be discussed in detail with various categories of Vacant properties from modest to multi-million dollar properties. You will see not only before and after examples but you will learn Staging Ideas, materials to use, Key Staging Concepts, and creative problem solving of how to make ASP® Staging magic out of almost anything!

Day 2: 1:30-5:30 PM

Learn how to establish your business from licensing to financial management.

In the afternoon you will learn how to establish your Staging business from licensing, business management to logistics. Setting up a business right from the start is key – having your top 50 to-do list, plus helpful information and steps to follow, your Business Foundation Session begins on Day 2 in the afternoon.

Day 3: 9:00 am – 5:30 pmLearn how to Build, Grow, and Run a successful Professional ASP® Home Staging Business!

On day three, we present a very intensive session of how to:

* Price your ASP® Home Staging Business,

* Set up and grow your own inventory and storage to warehousing furnishings

* How to charge for your inventory rentals

* How to market your Staging Business and how to market to different market segments

* How to work with Real Estate Agents and the public

* The multiple streams of income you can make and receive as an ASP® Home Stager

* Stage® the Traditional Seller’s Home

* Stage® Vacant Properties

* Staging Investors Properties and Short Term Rentals

* You will also learn how to prepare and present your bids and proposals as you are asked to Stage® a home and the steps involved in preparing Proposals

* How to conduct, prepare, and present a Home Staging Consultation to the seller and/or agent and the steps involved in Consultations

* The Difference between a Proposal and a Consultation

* Business Planning and Goal Setting

* Marketing Your Business

* Staging Concepts – Design, Decorating and Placement

* This intensive full day session is very powerful and filled to the brim with critical information to teach you how to open, build, run, and grow your ASP® Home Staging business.

** ASP Stagers must stay until 5:30 and complete the course in order to receive their designation. (Please do not make travel plans that will interfere with completing the course)

ASP® Course Offerings:

Here are all of the great tools and services that you will receive upon graduation as an ASP® Home Staging Professional:

  • You will earn the ASP® Stager Designation and become listed on the internet’s #1 top rated Staging website* Directory,®
  • Your Business Manual that has all the information and steps you need to take to own and operate a successful Staging company.
  • Added 16 Hours of Webinar Education through the FAST Track Series – Focused Accelerated Stager Training on marketing and business growth
  • Over 100 hours of added education online from the Home Staging Talk Show LIVE series
  • You may post your ASP® Portfolio of previously Staged Houses on the® web site so that your potential Staging clients can view the Homes that you have already previously Staged*
  • You may post your ASP® Staged Houses that are currently for sale on the® Property Search so buyers can view the Staged homes that are for sale*
  • You will be given an ASP® Stager Profile where you share information for the public and Real Estate Agents to see and read about you*
  • You will have your own ASP® Website Feature Page: a powerful mini website on the® #1 rated web site*. This allows others to learn even more about your ASP® services and you*
  • A detailed ASP® Stager Business Manual and many additional ASP® Stager supplemental materials
  • Opportunity to shadow a Home Stager in your area**
  • Access to The One and Only Online Staging University® in the world, containing business templates, forms, and other support materials for your Staging business*
  • Exclusive Promotions, Discounts and Offers available only to ASPs® and your clients such as Sherwin Williams with up to 57% off*
  • Licensing of the official Stage® Trademark*
  • ASP® Course Certificate of completion (you download yourself)
  • One year COMPLIMENTARY membership in the International Association of Home Staging Professionals® (IAHSP®)* ($250 value)
  • Continuing Education Hours of additional ASP® Staging Education available to you, for a nominal fee, upon graduation to further your ASP® Business and Designation as your business grows*

* Requires yearly ASP® membership renewal and yearly acceptance and adherence to the ASP® Stager Course Agreement

**Based on availability and participation of established home staging business owners

Accredited Staging Professional®, ASP®, ASPM®, STAGE®, IAHSP® and are all Federally Registered Trademarks of Barb, Inc., d/b/a®.

Call 800-392-7161 or email [email protected] for Saving Promotions** Now for all ASP® Courses!

* Requires yearly ASP®/IAHSP® membership renewal and adherence to the ASP® Stager Course Agreement

Stage® is a federally registered trademark of ASP® is a trademark of IAHSP® is a trademark of®. The Creator of Home Staging® is a Federally Registered Trademark of Barb Schwarz.